Updated 2026-11-01

Is Seiko a good brand?

See Seiko on Amazon

Reliable

No CPSC recalls in the last 36 months.

Seiko makes watches, including automatic and sport collections, and Amazon owners rate its products highly. USPTO lists Seiko Holdings Kabushiki Kaisha of Japan as the trademark owner. The CPSC lists no recalls naming the brand.

Recall counts are not adjusted for sales volume. How the verdict works

Recalls in 3 years

0

Safety record: Clean. Source: CPSC.

Owner satisfaction

High

From ratings of 20 most-rated products on Amazon.

Trustpilot

Too few reviews

44 reviews, not enough to rate. See on Trustpilot

Search interest

Stable

Monthly Google searches for “seiko” in the US, Oct 2025 to Sep 2026. Source: Google Ads.

Shop Seiko on Amazon

See all Seiko products on Amazon

Amazon data checked 2026-11-01. source

New from Seiko on Amazon

Seiko SNKP27 Watch

Seiko SNKP27 Watch

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Seiko SUR562 by Seiko

Seiko SUR562 by Seiko

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SEIKO HDB006 5 Sports Men's Field Automatic Watch - Black | Automatic GMT movement, 41.0 mm stainless steel case, 24-hour hand, date display

SEIKO HDB006 5 Sports Men's Field Automatic Watch - Black | Automatic GMT movement, 41.0 mm stainless steel case, 24-hour hand, date display

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Seiko SUR601 Dive Watch

Seiko SUR601 Dive Watch

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What owners say about Seiko

Verbatim quotes. Trustpilot quotes are the newest positive and negative reviews; they rate the brand's own store and service.

Why isn’t Grand Seiko the attainable luxury choice? Hey Peeps. I’m pretty new to the watch game, but have some decent pieces to start out with. ...
r/Watches
Absolutely awful….. watch stopped after 6 months. Always lost time. Tried to get it fixed using local jewellers (Sussex) but told I have to find an agent or send it to seiko for them to fix it. Too much hassle so I’ll just put it in the bin & buy something else. There are plenty of alternatives so avoid this brand
1 of 5 stars, Trustpilot review, 2026-10-07
I bought a Seiko X radio sync solar watch about a year ago. It is the worst watch I have ever had. The time zone does not keep the time constant so it needs to be changed. It is extremely difficult to set the date correctly. The time does not sync to anything and the watch often differs from the correct time by one to two hours. I have had to consult the manual, which is not well…
1 of 5 stars, Trustpilot review, 2026-09-29

Seiko recalls

The CPSC recall database lists no recalls for Seiko as of 2026-11-02.

Product-related lawsuits

No product liability or consumer fraud cases naming Seiko found in federal court records.

Seiko in the news

What to buy from Seiko

Best-rated Seiko products

Men's Automatic Watch - Recraft Series

Men's Automatic Watch - Recraft Series

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Watch for Men's - Essentials Collection - Everyday Style & Craft

Watch for Men's - Essentials Collection - Everyday Style & Craft

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Watch for Men's - Essentials Collection - Everyday Style & Craft

Watch for Men's - Essentials Collection - Everyday Style & Craft

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Watch for Men's - Essentials Collection - Everyday Style & Craft

Watch for Men's - Essentials Collection - Everyday Style & Craft

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Alternatives from other brands

The Keeper of Lost Causes: The First Department Q Novel

The Keeper of Lost Causes: The First Department Q Novel

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Fire Department First in Last Out Cap - Firefighter Gift - Embroidered Hat

Fire Department First in Last Out Cap - Firefighter Gift - Embroidered Hat

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Dept. of Speculation (Vintage Contemporaries)

Dept. of Speculation (Vintage Contemporaries)

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Seiko customer service and warranty

We have not verified Seiko's warranty and support contacts yet.

Who makes Seiko

Company
Seiko source
Owner
Seiko Group source
Country
Japan source
Founded
1881 source
Headquarters
Ginza source
Founders
Kintaro Hattori source
Trademark (USPTO)
Seiko Holdings Kabushiki Kaisha (JAPAN); first registered 1959 source

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FAQ

Is Seiko a good brand?

Reliable. No CPSC recalls in the last 36 months. Owner satisfaction on Amazon: High.

How many recalls has Seiko had in the last 3 years?

0 recalls in the last 36 months, according to the CPSC.

Who owns Seiko?

Seiko is owned by Seiko Group.

Who makes Seiko?

The Seiko brand belongs to Seiko Group.

Where is Seiko from?

Seiko is a company from Japan, headquartered in Ginza.

Where is Seiko based?

Ginza.

When was Seiko founded?

1881.

Has Seiko had product recalls?

The CPSC recall database lists no recalls for Seiko as of 2026-11-02.

Watch brands

Facts checked 2026-11-02. Brand representatives can send corrections to hello@isagoodbrand.com.

How the verdict works

One formula for every brand, built from public records. We do not test products.

Owner satisfaction

Ratings of the brand's most-rated products on Amazon. High: weighted average of at least 4.5 and no more than 10% of products below 4.0. Medium: at least 4.2 and no more than 30%. Low: everything else.

Safety record

CPSC recalls in the last 36 months: none is Clean, one or two is Some, three or more is Frequent. Counts are not adjusted for sales volume.

Owners / SafetyCleanSomeFrequent
HighReliableGenerally goodMixed
MediumGenerally goodMixedUse caution
LowMixedUse cautionUse caution

Seiko: owner satisfaction High + safety record Clean = Reliable

Full methodology